http://accent-promotions.com Your PR Partner Thu, 19 Aug 2010 19:57:41 +0000 http://backend.userland.com/rss092 en Top 10 Reasons to Send a Press Release   1.   Awards won by the company or employees 2.   New products 3.   New web site 4.   New hires 5.   Predictions and market trends 6.   Case studies: before and after stories.  Include the challenge, how it was resolved and the successful outcome 7.   Open House 8.   Trade show where you will ... http://accent-promotions.com/?p=107 Public relations is a way of promoting the company. It is often referred to as PR. It is different from paid advertising placements, but plays an important role in the overall marketing program.   PR involves submitting news to journalists at selected publications. The goal is to get editorial coverage about ... http://accent-promotions.com/?p=105   In this economy, many companies are scaling back their marketing efforts.  But don’t forget one of the most important components of your marketing mix: your web site.  It is your company’s silent salesperson, always on duty, 24 hours a day, 7 days a week.    The web site is often the first ... http://accent-promotions.com/?p=103 Summer is here. You might be thinking about taking some time off, going to the beach, spending time with family. A welcome break after months of hard work.    If you will be traveling, you have probably thought about the route you’re going to follow, made a list of things you need ... http://accent-promotions.com/?p=101 Budget Blinds of Chestertown, MD and South New Castle County, Delaware has tips to help homeowners spruce up their interiors for spring.  Accent Promotions is pleased to help them spread the word through traditional methods like press releases, as well as social media, such as Twitter. “There are many budget-conscious things homeowners can do ... http://accent-promotions.com/?p=99 Business owners have lots of choices when it comes to promoting their company. Sometimes there is confusion regarding the difference between advertising and public relations, and which tactic to use. Both can play important roles in the marketing plan by increasing awareness of products and services.   Advertising For many companies, advertising is ... http://accent-promotions.com/?p=97 When you read the newspaper this morning, did you notice the articles about what some companies are doing?  You know, a new technology, a new way of doing something, a better solution, an interesting human interest angle?  What caught your eye? Sunday's News Journal had a story about a husband and ... http://accent-promotions.com/?p=90 Worried about your business? Concerned that sales are down?  If you have a solid marketing plan in place, you don't have to worry. You can have faith that your marketing efforts will pay off. And if you haven't developed a marketing plan yet, it isn't too late!  Now is the perfect time ... http://accent-promotions.com/?p=87 In a poor economy, companies review their budgets and cut expenses wherever possible. But those cuts should not apply to marketing. In fact, during lean times, marketing budgets should be increased to help your company stand out, so that when people are ready to buy, they will remember your name. ... http://accent-promotions.com/?p=85 Accent Promotions is pleased to announce that it has expanded its service offerings to include freelance writing.  This move was made to meet the needs of its client base, and serve them better and more efficiently. The company found that many companies have decided to keep a large portion of their ... http://accent-promotions.com/?p=83